Professional Experience

TLDR: I'm a UX Designer with software development background. Currently, I am working at focused on video streaming experience. Before this, I have worked for 3 years with research and innovation at UX Research Team at Samsung Campinas and for 9 years with UX and UI for software development at Eldorado Research Institute in Campinas in projects targeted to Microsoft, Samsung, LG, Semp Toshiba and AOC.


Nowadays @ 

Since 2016 I've been working at at the video delivering platform. The main product I have been supporting is the Globosat Play product, a TV Everywhere solution for Pay-TV provider's clients, delivering live and on-demand content from important channels from Brazilian Pay-TV.

During this period, I had the opportunity to:

  • Support the development of Olympics 2016 platform for Sportv

  • Run big data analysis and user interviews to make a "check-up" of Globosat Play product in order to guide next steps

  • Deep analysis of legacy architecture and internal user needs to support the Globosat Play Web redesign.

previously @ samsung 

I have worked at Samsung Innovation Group from Campinas - Brazil from 2013 until 2016. We were responsible for the research and concept definition for health, education and disruptive solutions focused on Brazilian and Latin America markets.



Begins @ Eldorado Institute

I started my professional career as a software developer at Eldorado Institute in the middle of 00's. During the almost ten years working there, I have shifted my career to develop UX Designer skills. So I performed front-end and back-end development, usability analysis, requirement analysis, web design, interaction design, user research, UX Lead and... ok, it is enough. :)

The projects were a range of variety too: I delivered projects to Microsoft, Samsung, LG, Semp Toshiba and AOC and supported platforms such as web, mobile (Android, Windows Phone, Bada Smartphones and Android Tablets), POCs and Smart TVs.


What else?

Oh, you read until here... You are so sweet! You may be interested in some additional information...

I really enjoy the challenge of understanding people and dealing with complex user data. Qualitative research, trend reports, user big data... extracting knowledge and insights from all this mess is fun for me. 

In addition, I believe a good and mutually agreed process may guide us to great solutions. I use (and test) methodologies from wide disciplines range as tools during my daily activities. Usually, it works, and when it doesn't, I am able to know why and change it in the next run.

At last, but not least, I like to be in an environment where I can grow and make others grow too. Competitiveness is for the market, I prefer to take part in projects where I really can support and be supported by every player that works around me, share information and find solutions that match everybody's goals.

More information? Be my guest!