TALKS

I really enjoy sharing what I learned during my career. Following there is a list of the topics I already presented.

You can also check lives and podcasts I participated here.

So, if you need a speaker, let me know! ;)


Texto "UX Métrics - numeric data & metricas for UX projectsa" acima de uma fita métrica em preto e branco, com fundo branco.

UX Métrics - numeric data & metrics for UX projects

How are we strategically incorporating numeric data and metrics into our UX projects? Contemplating this challenge has led me to formulate key questions and approaches for understanding the significance of numbers. These inquiries aim to guide our thinking in leveraging quantitative insights to enhance user experience, evaluate the impact on user behavior, and assess alignment with our business metrics and objectives. | keynotes |

@ ZAMP Chapter Design | Remote | 2023

@ Inventa Design Day | Remote | 2023


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Designing Designers | Thoughts about the future and the learning in UX

If we take a look at the current scenario of the UX area, we can prospect some future possibilities to support our next learning choices and career movement. With this statement in mind, I bring here some thoughts about: 1. career perspective for an aging generation, 2. the kind of knowledge we will need to project no-screen solutions, and 3. rethink how to share knowledge from a professional experience. | keynotes | video |

@ UXCONFBR 23 | Porto Alegre | 2023

@ AAA Summit | São Paulo | 2022

@ Seminário UX | remote | 2021

@ Dextra Design Day | remote | 2021


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Structuring a Research Ops area to support research in an agile scenario

In this talk I tell how was the structuring of a ResearchOps area within the Design team from PagSeguro / PagBank, a Brazilian Fintech focused on local Market and publicly traded in the United States. I share the steps to structure the area, lessons learned, successes and failures of the challenge of structuring an area that can support design team research within an agile and fast paced scenario. | keynotes |

@ Ladies That UX Blumenau | remote | 2020 (video)

@ UX Café | Inovabra Habitat | São Paulo | 2020 (video)

ILA Redux SP 2910 | São Paulo | 2019

@ Interaction Latim America 2019 | Medellín | 2019



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user data: the basics regarding quali & quanti

In the tech industry we have the challenge of understanding our user needs and behavior on a small and large scale. So, based on three points, this talk: (1) highlights the importance of user research as a crucial part of solutions development; (2) exposes some qualitative and quantitative methodologies by showing real cases and; (3) proposes how and when to use them during a project development, from the strategy until the market release. | keynotes |

@ UX Café | Inovabra Habitat | São Paulo | 2019

@ UniUOL Talk | UOL | São Paulo | 2019


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UX tips for Startups

This talk was structured to focus on startups needs and I used case studies to explain UX concepts such as 1. demystifying what UX can deliver; 2. understanding user needs and behaviors using qualitative and quantitative data and; 3. brief focus on UX Design professional profiles and tips to search a designer that fits the startup moment and needs. | keynotes | video |

@ UX & Venture Day | SEBRAE-SP | São Paulo | 2018


Globosat Play Big Data Cases

Sharing some examples of the use of Big Data to guide UX design decisions in a context of product continuous improvement. The cases are from the product Globosat Play, the TV Everywhere platform for delivering Pay TV Channels content from Grupo Globo. | keynotes | video |

@ UX Meetup - ISA Review | Superlógica Labs | Campinas | 2018

Interaction South America 2017 | Florianópolis | 2017


UX and Tech Teams Integration 

Understanding the Tech companies, its needs, and its culture to promote a better approach when making the onboard of UX Design Teams. Also, some methodologies and processes that may be used to make this onboarding easier | keynotes |

Interaction South America 2017 | Florianópolis | 2017

Interaction South America 2015 | Córdoba | 2015


any research is better than no research

Talk about UX Guerrilla Research Methods and why it fits the Brazilian job market needs and restrictions. I presented some personal examples, what I learned applying this methodology and suggested steps to apply this kind of research | keynotes |

@ UX Talk 2nd Edition| IXDA Belo Horizonte + She's Tech | Belo Horizonte | 2017


Samsung Ultrasound Experience 

Presented the process and lessons learned with the project Samsung Ultrasound Experience | keynotes | video |

@ UX Cases | IXDA Rio de Janeiro | Rio de Janeiro | 2016

Interaction South America 2015 | Córdoba | 2015


Why developers impact UX

Lightning talk to share how developers and tech professionals are important to provide and influence the user experience with digital products | keynotes | video |

@ Google Women Techmakers | GDG São Paulo | São Paulo | 2014


Ux Guerrilla Research

How a fast and lean user research can already deliver insights about user needs and behaviors | keynotes

@ UX Talks | IXDA Campinas | Campinas | 2014


UX design for software companies 

Presenting UX concepts and tools to demystify it for  software development professionals. Aditionally: brief focus on UX Design professional profile, management models for design teams and how to fit the design deliveries into the software development cycle. | keynotes

@ UX Talks | IXDA Campinas | Campinas | 2013


comuna | bringing people together

Final project from the post-graduate course in Interaction Design, we explored methods of user-centered design to propose a mobile system that aims to alleviate loneliness and insecurity feelings that are growing due to the big cities lifestyle. | keynotes |

@ Interaction South America 2012 | Sao Paulo | 2012