POC Application for Google Assistant for the main Brazilian sports portal: Globo Esporte. Structured the solution around an emerging voice technology, which ultimately evolved into a public release.
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Drove the user-centric restructure of a TV Everywhere platform, combining big data, user research, and A/B testing. Drove +28% video consumption and +36% new accounts.
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Supporting the Brazilian paid TV broadcaster SporTV multi-platform strategy to cover the Summer Olympic Game by making a concept tangible for the development team.
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